6 things Dentists need to get started on Social Media

We’ve built a huge following on Social Media.  Here are a few things you need to clarify to Get Started In Your Practice. 

  • Need a Platform
  • Need to collect content
  • Need ideas and your themes
  • Need to put it together
  • Need to post it
  • Need to repeat this consistently

If you’re wanting to learn how to grow your dental practice through social media, check out our online social media masterclass at https://drtejaspatel.podia.com

Tips to help Dentists get started on Social Media

Whenever you start a new endeavor, a common question we ask ourselves is,  what gear or equipment do I need to get started and to get consistent.  

In order to incorporate Social Media into your Dental Practice, I suggest the following basic equipment to get started: 

  • Ring light stand with camera holder
  • iPhone® 
  • A room or background where you can film often
  • Digital camera(for your Before and After photos)

If you’re wanting to learn how to grow your dental practice through social media, check out our online social media masterclass at https://drtejaspatel.podia.com

Best Social Media Marketing Tips for Dentists

I’ve been using Social Media to build my Dental practice over the years.  Social Media has transformed my practice and broadened our patient base.  Here are my Top 10 Social Media Marketing Tips for Dentists to help grow your Social Media Accounts. 

  1. Follow industry leaders and influencers within and outside of dentistry.
  2. Research topics to get ideas for content.
  3. Document and create content specific for the platform.
  4. Create content that is educational, emotional, entertaining, or personal.
  5. Plan how frequently you will be posting.
  6. Post regularly.
  7. Find questions that people are asking and topics people are talking about.
  8. Respond to comments and research how other creators engage with their audience.
  9. Work with Influencers (and people who share and tag you)
  10. Create searchable content by using titles, descriptions and hashtags.

If you’re wanting to learn how to grow your dental practice through social media, check out our online social media masterclass at https://drtejaspatel.podia.com

Social Media and Your ROI

  • The way I gauge our ROI for social media is the amount of leads we get to our consultation landing page and the amount of DM’s we get from people interested in our services
  • We have to screen these people to see who is a candidate and who is ready to move forward and who is ready to buy
  • Brand awareness is another gauge as well. Hearing how we’ve become an authority in our industry from patients is valuable.
  • All of this takes time…..

If you’re wanting to learn more about how to get a solid ROI from your social media marketing and how to grow your social media following as a Dentist, check out our online Social Media Masterclass and other courses at https://drtejaspatel.podia.com

Turning Your Social Media Followers Into Your Dental Patients

Many patients have been following my account for over a year before they book a consultation. That means over a year ago, they saw something of ours on their explorer(search) page or that someone shared with them. Then they decided to follow us.

They liked posts, maybe commented, saw our stories and our feed posts. Maybe they even dm’d us some questions or comments. During this time we have been transparent with our fees, process, steps and shown off our work. Maybe they were waiting for the right time? Maybe they were saving up their funds?

I like to think they finally saw what they needed to see or heard what they needed to hear to finally reach out and schedule a consultation.

So my thought is if I keep producing content, there’s gonna be that next person that is ready to set up their consultation because they saw what they needed to see. Being Consistent over time puts you in front of your audience constantly.

If you’re wanting to learn more about social media marketing and how to grow your social media following as a Dentist, check out our online Social Media Masterclass and other courses at https://drtejaspatel.podia.com

How Long Does It Really Take to Grow On Social Media?

I would consider myself not only a Cosmetic Dentist, but also a Content Creator and others have called me an Influencer. I have 82k followers on Instagram and 2.8Million followers on TikTok.

All of that growth has been organic.

It’s been the result of consistent activity and posting over a long period of time.

For Instagram, it took us 1 to 1.5 years to get momentum.

For TikTok it took 12 months of being consistent before seeing solid returns.

Again, this was all organic growth.

If you’re wanting to learn more about social media marketing, building your brand online, and how I grew my dental social media accounts, check out our online Social Media Masterclass and other courses at https://drtejaspatel.podia.com

Top 3 That Prevent Dentists from Using Social Media For Their Practice.

#1 Not wanting to be the “face” of the brand

#2 Not knowing what to post, what to focus on, or how often to post

#3 Not giving it enough time, not being consistent with posting

Social Media has revolutionized my practice. It’s helped me focus and get known for cosmetic dentistry and has helped position me as one of the top Cosmetic Dentists in the United States. Don’t get left behind, there is still so much opportunity to grow your business and brand with social media.
If you’re wanting to learn more about social media marketing, building your brand online, and growing your dental practice, check out our online Social Media Masterclass and other courses at https://drtejaspatel.podia.com

The Key to Cosmetic Dentistry – Your Ceramist and Dental Lab

In order to do beautiful cosmetic dentistry and to do beautiful veneer cases, you have to use a highly skilled and qualified Ceramist and Dental Lab. It’s worth the extra fee to save you time and to provide your dental patients with the best results. I recommend:

  • Danny Evanson with Reliance Dental Lab
  • Bob Clark with Williams Dental Lab

Both are located in California and work with Dentists from all over the USA.

If you’re wanting to learn more about how to do veneers, check out our online veneer courses and at https://drtejaspatel.podia.com

Veneer Preparation Guidelines for Layered and Monolithic Porcelain Veneers

  • Layered porcelain needs:
    • 1.2mm incisal reduction and 1mm facial reduction from your end goal
  • Monolithic porcelain needs:
    • 0.5mm for incisal reduction and 0.6mm to 0.8mm facial Reduction from your end goal
  • Darker prep shades require more reduction
  • Key to reduction is to have 3 plane reduction, focusing on the incisal-facial third
  • Must have rounded corners to prevent issues with seating and fracture

If you’re wanting to learn more about veneers, veneer preparations, and cosmetic dentistry, check out our online Veneer Masterclass and smile makeover courses at https://drtejaspatel.podia.com

Veneer Preparation When You Have A Diastema

If you have a space of 1 mm, in order to close the space, go subgingivally at least 0.5mm on both adjacent teeth

  • Carry the margin all the way to the lingual
  • Do a Slice Preparation and go all the way through the proximal contact

If you’re wanting to learn more about smile design, veneers, and cosmetic dentistry, check out our online aesthetic dentistry and smile makeover courses at https://drtejaspatel.podia.com

Free Training WebinarAvoid These 4 Mistakes and Do More Veneers

In this free training webinar, top cosmetic dentist, Dr. Tejas Patel discusses the 4 biggest mistakes dentists make when doing veneers. He also discusses how to avoid these mistakes so you can do more veneers.